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Safer Sleep Week 2016

Safer Sleep Week 2016 is here!

The Lullaby Trust has launched a new Safer Sleep for Babies animation, in a bid to tackle rising rates of Sudden Infant Death Syndrome (SIDS) during this year’s Safer Sleep Week (14-20 March 2016).

Safer Sleep for Babies is the first animation to be released by The Lullaby Trust; created by creative agency Juice, the film has been developed to raise awareness, particularly amongst young parents, of the charity’s Safer Sleep for Babies message.

The brand-new safer sleep animation teaches parents, carers and health professionals the do’s and don’ts of safer sleep.

Click the play button below to watch our Safer Sleep for Babies animation! 

Please share the animation with your contacts and on social media to help spread the message during Safer Sleep Week.

For more information on Safer Sleep Week and resources visit the Lullaby Trust website.

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